Chulalongkorn University (CU)

Chulalongkorn University or “Chula” as we here call it, has designed programs that are relevant to the demands of society, preparing life-long learning for students and providing them with first-hand experience that offers them a space to discover their inclination and what they want to be or to do in the future.

Since its inception in 1917, the University has relentlessly strived for excellence in teaching and research. Substantial evidence of our achievements is that the QS World Universities Ranking has ranked us first in Thailand for 8 consecutive years.


Chulalongkorn University

Program Description:

The Summer Program in Thailand organized by Chulalongkorn University is a unique opportunity for international students to connect with entrepreneurship experts, understand the latest trends in industry 4.0, and gain a first-hand experience of Thailand’s multi-faceted culture and language.
Through a combination of classroom learning and field visits, students will explore the entrepreneurship ecosystem in Thailand, covering compelling concepts such as the development of a nascent ecosystem.  Sustainability and innovations in business will be explored in depth, starting with digital transformation frameworks addressing change management to business model overhaul to real examples of innovative Thai corporates. Lectures on topics such as Big Data/IOT, Digital Transformation, Entrepreneurship Ecosystem, and Thai Language and Culture, will reinforce participants understanding paired with real cases of digital transformation journeys from the industrial partners of Chulalongkorn School of Integrated Innovation. Field trips to notable locations, such as the WHA Eastern Industrial Estate (located in the flagship special economic zone of Thailand focused on high-end manufacturing, the Eastern Economic Corridor), including bootcamps and a buddy program, will provide practical and engaging hands-on learning opportunities. 
Finally, students will enrich themselves with experiences of world-renowned Thai food, traditional dance, and other iconic Thai cultural phenomena. 


Chulalongkorn School of Integrated Innovation:

Chulalongkorn School of Integrated Innovation (ScII) is the newest faculty under Chulalongkorn University. Using a ‘Speedboat’ model, it is designed to have greater agility to respond to the rapidly changing behaviors and the pace of emerging technologies. The school had launched a degree program with a transdisciplinary approach focused on 21st century skills, core business and technology, and four branches of specialization (such as AI, machine learning, robotics smart mobility) aimed at building entrepreneurial mindset in our students. 

Despite being established only 3 years ago, we already have a solid partnership network with leading industries, such as Banpu, PTTEP, Singha, aCommerce, Siam Piwat, CloudBae/Alibaba, Bitkub (the first Thai unicorn), BOL, TUS Park, and WHA. This is in line with the recent achievement of Chulalongkorn University, which has been recognized as #1 University in Asia by Times Higher Education Impact Ranking, the only global performance tables that assess universities against the United Nations’ Sustainable Development Goals, such as SDG 9 (Industry, Innovation, and Infrastructure).  Some of our School’s success use cases with our partners include coursework projects with Singha and Banpu in the Entrepreneurship and Core Business area of our curriculum, a consulting-oriented project for the optimization of the supply chain of one of our partners, and fully or partially funded scholarships to attract talented international innovators to Thailand. Further, aCommerce, TUS Park and WHA are offering internship positions and providing offices for our students to work on their start-up projects. 

Our School is an official global partner (the first ever in Thailand) of Sutardja Center for Entrepreneurship and Technology (SCET) under the College of Engineering, UC Berkeley, and with the National University of Singapore (NUS) Overseas College (NOC). Besides, SCET and ScII are both founding members of the League of Global Entrepreneurship Programs, together with MIT Legatum, Stanford University, Harvard University and several others higher education entrepreneurial institutions, which are joining hands to foster thought leadership, research opportunities, and entrepreneurship ecosystem capacity building. 

Program Period:

July 21 – 27, 2024

Target Audience:

30 Undergraduate and Graduate students

Teaching Method:


Learning Outcomes:

Skill Development: Gain valuable knowledge in AI and its application in sustainable business practices.
Real-world Application: Transform theoretical learning into practical solutions for real-world challenges.
Networking: Meet industry experts and mentors who can guide your entrepreneurial journey.
Competition Experience: Enhance your resume with a unique experience in developing and pitching business ideas.

Program Highlights:

AI in Business: Understand the fundamentals of AI and its transformative impact on the business world.
SDG 9 Exploration: Dive deep into Sustainable Development Goal 9 and discover how innovation can drive progress in industry and infrastructure.
Hands-on Workshops: Engage in interactive sessions where you’ll get hands-on experience with AI tools and ideation techniques.
Entrepreneurial Pitching: Learn the art of pitching and develop your own entrepreneurial ideas with guidance from experts.
Networking Opportunities: Connect with industry professionals, mentors, and like-minded peers in an inspiring environment.

Number of Lectures/Activities:

7-8 (3 hours per lecture)

Number of Field Study:

Half day

Class Schedule:

Jul 21
Jul 22
Jul 23
Jul 24
Jul 25
Jul 26
Jul 27
Travel and Check-inOrientation Bootcamp Overview

Lecture & Activity “Thai Language & Culture”
Lecture 1Lecture 2Lecture 3PresentationFree Day
Travel and Check-inLecture & Activity “Thai Language & Culture”Workshop/
Field trip 1
Field trip 2
Field trip 3
Free TimeFree Day

Course Outlines:

– Big Data/IOT
– Digital Tranformation
– Entrepreneurship Ecosystem
– Thai Language and Culture

Field Trips
– WHA Eastern Industrial Estate [Map Ta Phut] – WHA EIE
– TusPark WHA
– Industry Partner of School of Integrated Innovation (ScII) [Huawei, Siam Piwat, etc.]

– Bootcamp
– Buddy Program
– Icebreaking & Bonding Activities
– Thai Food
– Thai Traditional Dance



Chulalongkorn University

254, Phayathai Road
Pathumwan, Bangkok
10330 Thailand